We provide you with surprising insights into our often absurd manner of dealing with food by investigating the measurable side of our nutrition and eating behaviors. An example of this is the number of eating establishments within a radius of 500 meters in any given medium-sized city. According to our observations, this number is 208. Inconceivable! We visualized the differences between an apple and a mars bar. And the expiration date of various fresh and packaged foods and the ingredients of different food products. We also depict the stress brought on by the sheer volume of choices faced with standing in the supermarket aisles.
We created a book full of visual stories that amaze you and you want to pass on.